Shoreditch Exhibition
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In Brief
Client: University exhibition
Output: 2 A0 posters
Software: Photoshop
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About The Project
Alongside our end of year school wide degree show we were invited to submit work to be a part of a graphic design only exhibition taking place in the Shoreditch town hall basement organised by the Winchester School of Art. We were given the working title 'Out of dust; more light and power' a homage to the town hall's motto when it operated as a power station of sorts.
Before starting this project I decided to visit the location to get a feel for the place, it's not your typical gallery space, not like the white cubes you normally get. This place had emotion and history in its cracked and peeling walls. I visited during another exhibition by an orchestra and their music added to the almost haunting atmosphere. But what I felt most when I was there was isolation, I was near to the centre of London yet in this dark basement I could have been anywhere, I was cut off from the rest of the world and this is often how I have felt whilst at University; when I go inside my mind and think, creating my own personal world.
I decided instead of working to the title they had given us I was going to use this theme of isolation that the location had inspired to create a series of posters. I don't normally create photomontages but found the whole process enjoyable, combining photography I took when at college and hand written type very much inspired by the posters for 'Where the wild things are' and the work of a fellow student (Katy Gravett in this case, link on my website). It was a fairly rough process I used to create the final two posters that I settled on.
They encouraged us to use the space given to us, the Shoreditch basement is a very large space and even with lots of large scale work we only managed to use half the space. To match the rough style of work I used a black and white photocopier to blow up the images, which were designed at A4, to be A0 by combining eight sheets of A3. Reproduction wasn't perfect but that suited the work and the exhibition space just fine.
Photography by Chris Greenaway.
Project Links
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You can see the exhibition newspaper on Issuu, to view fullscreen use click to read.
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This project is also on Behance, why not give an appreciation if you like it?
Relevant Projects
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A manifesto about my methods and thoughts with 11 posters to illustrate them.
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Poster zines I made to experiment with print and layout linked to Is Print Dying?
